AllState Ads

Not too long ago I was asked to design a trio of AllState ads for House Special Studio in Portland. First I sketched out a variety of character and bg ideas. Then... once director Aaron Sorensen and the client approved a few sketches... the crew used my 2D color designs to build miniature sets out of paper, clay and what-not. It's always fun to see your work interpreted by different artists. 

Above: A Background Concept.

Above: Some Genie variations.

 Above: A bit of development. Personally I liked the autumn scheme. 

Above: A key for the final shot

Above: Final car design

Above: A few car concepts. But the client wanted a mini!

Above: Rough man variations.

Above: My first phone doodles while on a call with the studio as they were pitching me the idea.

Above: A few concepts that weren't chosen

Tong Daeng color

A while back a friend asked me to help out with some color sketches on a short film he was putting together about the King of Thailand's beloved dog, "Tong Daeng."

A progression of color for the fire sequence.

The overgrown temple, badly in need of repair.

Fire destroys the building.

Above: A small selection of sketches from Tong Daeng.

The main goal with these sketches was to provide a strong atmosphere for each of the environments. These were imagined in an almost impressionistic way to fit each of the story moments. The sketches would then be used as a guide and inspiration for the Imagimax artists.

Thailand has been such a great inspiration for me over the years, and it's always a pleasure to explore beautiful Thai landscapes and architecture.

All images (c) 2015 Imagimax