Need for Speed



Above: Quick character roughs, "in motion".

A while back I did a t.v. commercial pitch. I was asked to create a number of quick concept designs to give the client an idea of what I was thinking. The main drive behind the commercials concept was pitting speed, against things that... well... ideas that weren't so speedy.
The client also requested designs that had the feel of a children's book.

Below: A page from the pitch book... reinforcing the idea of children's book design.
I thought it might be fun to try out some designs on white... perhaps using paper textures and such in the spot. Alas, I didn't get the job... but had a few fun afternoons putting everything together.


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